In January 2019, Prince Albert Grand Council hosted the Athabasca Denesuline Region Caribou Workshop, and Encore Graphics was hired to create the event’s branding. The project involved designing a logo, poster, social media content, profile pictures, an agenda, and limited edition canvas tote bags for the workshop. The logo, a key element of the branding, features a silhouette of a barren-ground caribou filled with vibrant northern lights, using photos provided by Athabasca Denesuline Nuhenéné Land Corp. (ADNLC).