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Reconciliation in Animal Welfare Symposium

Winnipeg Humane Society

2021

In 2022, the Winnipeg Humane Society launched the Reconciliation in Animal Welfare Symposium (RAWS) to support efforts in meeting the TRC's Calls to Action. RAWS aimed to deepen understanding of Indigenous history, colonialism, and intergenerational trauma within the animal welfare sector. Encore Graphics was commissioned to create the event’s branding. The logo, designed using Illustrator, features a nimble dog silhouette and a red sun adorned with flower petal motifs, paying homage to traditional beaded flowers. The event’s colours and typefaces were drawn from the Winnipeg Humane Society’s branding to maintain cohesion and brand awareness.

Logo Design

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